I’m Ashleigh, the founder of Minerva Design and Media—a Newcastle-based creative studio dedicated to crafting intelligent, strategic design solutions for growing businesses. With over 15 years of experience in branding, website design and digital strategy, I help businesses establish a strong, cohesive identity that connects with their audience and drives results.

I hold a Bachelor of Visual Communications with Honours, which I completed in 2011, and my career has evolved from specialising in print and specialty printing techniques to embracing digital and brand strategy. After working as a senior designer and freelance creative, I founded Minerva to offer businesses a refined, thoughtful approach to branding, websites and graphic design.

I believe great design is more than just aesthetics—it’s about clarity, function, and impact. Whether I’m crafting a brand identity, building a high-performing website, or designing marketing materials, my focus is always on creating solutions that work seamlessly across all touchpoints.

Collaboration is at the heart of what I do. I take the time to understand your business, your goals and your audience, so that every design decision is made with purpose. My goal is to ensure your brand not only looks professional but feels authentic and works effectively to support your growth.

If you’re ready to refine your brand, create a website that truly represents your business, or expand your digital reach, contact me for a free consultation.